The Sinclair Hotel (Static & Interactive Versions)
Client: Superior Essex Communications
Year: 2019 & 2020
Creative Brief: Write case study on company's involvement with building renovation project and how their products helped bring it to life (print and web). Then, distill the content into an interactive experience that's more easily digestible and pleasant to share.
Work: Interviewed hotel real estate developer & CEO as well as the lead designer to gather key project information, weaved a narrative to make the build more intriguing, stressed benefits of company's communications products, showcased the ability of company to go above and beyond to meet customer needs.
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